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6x Higher
Conversion Rate
36% Increase in
Activation of Inactive Customers
20 Source channels
Integrated
50 Active
Campaigns
+1M Events processed
Daily
Industry
Banking

Alfiya Khussainova
Director of Customer value management and cross-selling processes department
How Home Credit achieved success with Evam
With a commitment to delivering high-quality service and innovative solutions to its customers, Home Credit Bank Kazakhstan was seeking an effective way to engage customers in real-time.
The company's primary goal was to provide personalized offers and recommendations to its customers in real-time and increase conversion rates. To achieve this level of engagement, they needed a solution that would allow for the fastest deployment of campaigns possible.
Considering Evam's effortless installation, seamless adaptation, and hassle-free integration, the bank decided to partner with Evam to utilize its customer journey orchestration solution.
This partnership led to a transformation of the bank's interaction channels with an event-based marketing strategy, ultimately resulting in boosted conversion rates, hyper-targeted experiences, and an increased number of active users.
Download our case study to explore how partnering with Evam also enabled Home Credit Bank Kazakhstan to:
Achieve contextual customer engagement
Introduce complex event processing capabilities to its operational processes
Reactivate its dormant portfolio
Acquire a data-driven approach to understanding customer needs, preferences, and satisfaction
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