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Success Story
How achieved a 6x Higher Conversion Rate

How achieved a 6x Higher Conversion Rate

6x Higher

Conversion Rate

36% Increase in

Activation of Inactive Customers

20 Source channels

Integrated

50 Active

Campaigns

+1M Events processed

Daily

Industry

Banking

In today's world, what really matters is how quickly you can turn your ideas into reality. Whether it's a company or an individual, being successful means reacting fast to offer new features or better experiences to customers. With the help of Evam, we've been able to speed up how we put together our events and campaigns, and we've moved towards customizing what we offer to our customers. We can do it by analyzing and using a billions of customer data. It's pretty cool to see how fast our product ideas become real and get to our customers when they actually need them. Evam isn't just a great tool for making sales, it also helps other businesses in the banking sector be more efficient and respond right away to different things happening with their customers. This is all done by using and analyzing a whole bunch of data.

Profile

Alfiya Khussainova

Director of Customer value management and cross-selling processes department

How Home Credit achieved success with Evam

With a commitment to delivering high-quality service and innovative solutions to its customers, Home Credit Bank Kazakhstan was seeking an effective way to engage customers in real-time.

The company's primary goal was to provide personalized offers and recommendations to its customers in real-time and increase conversion rates. To achieve this level of engagement, they needed a solution that would allow for the fastest deployment of campaigns possible.

Considering Evam's effortless installation, seamless adaptation, and hassle-free integration, the bank decided to partner with Evam to utilize its customer journey orchestration solution.

This partnership led to a transformation of the bank's interaction channels with an event-based marketing strategy, ultimately resulting in boosted conversion rates, hyper-targeted experiences, and an increased number of active users.


Download our case study to explore how partnering with Evam also enabled Home Credit Bank Kazakhstan to:

Achieve contextual customer engagement

Introduce complex event processing capabilities to its operational processes

Reactivate its dormant portfolio

Acquire a data-driven approach to understanding customer needs, preferences, and satisfaction

Fill in the form and download

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