NBX
Decide Smarter. Act Faster. Power the Next Best Experience.
NBX uses AI-driven logic to help you deliver the right offer — to the right customer — at the exact moment they show up. Personalized, prioritized, and perfectly timed to create the experience they expect.
Trusted By
Why the First Moment Matters More Than Ever
NBX powers real-time, personalized engagement with AI-driven precision and speed.
From the second your customer opens your app, logs into your digital branch, or enters a
self-service channel, NBX evaluates every offer available and selects the one that
matters most — to them.
From Slow & Static → To Smart & Real-Time

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No More One-Size-Fits-All-
-Deliver personalized experiences in real time — with AI-powered precision that adapts to each
customer’s behavior preferences, and context the moment they engage.

Real-Time Intelligence. Adaptive Decisions.
NBX gives your team the control and intelligence to manage personalized, high-impact customer interactions in the exact moment they happen.
Designed for real-time precision, it combines business rules with AI logic to select and deliver the most relevant offer across any channel.

Adaptive Data Integration

Smart Eligibility & Suppression
Easily control who sees what — and when — while automatically hiding offers that are no longer relevant or already shown.

Offer Management

Response-Driven Logic

Simulator
Built to Adapt. Designed to Empower.
NBX is more than just a smart engine — it’s a flexible, enterprise-ready solution
that fits seamlessly into your ecosystem and gives full control to the teams that drive customer engagement.

Modular Platform
Use NBX as a standalone engine — or extend its power by integrating it with EvamX’s journey orchestration or our Realtime CDP for a complete decisioning + delivery loop. .

Visual UI for Business Users
Use NBX as a standalone engine — or extend its power by integrating it with EvamX’s journey orchestration or our Realtime CDP for a complete decisioning + delivery loop. .No-code/low-code experience means campaign designers and CX teams can configure, test, and optimize decision logic — without waiting on dev teams.

Real-Time Execution Across Channels
NBX decisions are delivered instantly, enabling contextual engagement across digital channels, apps, and systems — exactly when your customer is active.
Discover the other modules to get the full power of evamX
No more worrying about ROI
No use case is complicated when you have the right tools to boost customer experience. Get in touch to discover how Evam can help you achieve success.
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